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A webmaster is a person responsible for maintaining one or more websites. The title may refer to web architects, web developers, site authors, website administrators, website owners, website coordinators, or website publishers. The duties of a webmaster may include: ensuring that the web servers, hardware and software are operating correctly, designing the website, generating and revising web pages, AB testing, replying to user comments, and examining traffic through the site. Webmasters of commercial websites may also need to be familiar with e-commerce software.[1]